Royalty Free (RF)
“Free” in this context means “free of royalties (paying each time you use an image)”. It does not mean the image is free to use without purchasing a license or that the image is in the public domain.
- Pay a one-time fee to use the image multiple times for multiple purposes (with limits).
- No time limit on when the buyer can use an image.
- No one can have exclusive rights of a Royalty-free image (the photographer can sell the image as many times as he or she wants).
- A Royalty-free image usually has a limit to how many times the buyer can reproduce it. For example, a license might allow the buyer to print 500,000 brochures with the purchased image. The amount of copies made is called the print run. The buyer is required to pay a fee per brochure, usually 1 to 3 cents, for additional prints. Magazines with a large print run cannot use a standard Royalty-free license and therefore they either purchase images with a Rights-managed license or have in-house photographers.
Dear Photographers worldwide,
How may of you are aware of your rights ? How many of you actually take the initiative to make friends and family around you aware that plagiarism of images is a crime. Lifting images from google, flicker & elsewhere on the net and using for commercial endeavours is inappropriate. That the creator of that image at the end of the tunnel, is someone like yourself who has invested in equipment, has spent time and energy with a lot of passion to create something that they “Love”, love enough to use commercially !!
There are a lot of more important issues I understand, but unless each one of you make it you personal mandate to speak about it and educate plagiarism will continue.
Educated professionals from advertising such as visualizers, art directors, creative directors, marketing heads, branding and communication professionals , editors, magazine owners, press, media, business owners … Lets all work towards sensitising the world around us.
Piracy of images is a crime !! Period. Unite and address this.
I would urge you to share this. Creation of images is a livelihood for photographers everywhere. Only if we join hands and create awareness in each of our circles will this be viewed as unethical. Its a chain.
Images will always be a part of communication. If we want to continue creating good work that enables business to generate revenue ( directly or indirectly ) we should all come together. We at StockImageBank.com are always available to assist anyone who needs guidance to know know more. Please feel free to write to me directly or make it a discussion in open forums !!
Till then Happy Shooting ! !
– Sugandha Dubey, is the founder of http://www.stockimagebank.com, one of India’s Premier Stock Photo Agency.
At StockImageBank.com India, we are constantly asking ourselves. ” What would this picture be used for? and again, more importantly,Will this image make money? The answer lies in the conceptual value of the image and its ability to be used by different clients multiple times for multiple purpose. An image of a dockyard even if it has property release may have limited use.
However, an image of adventure sport ( rock climbing/ para sailing/ bungee jumping .. ) could be used many more times. Reasons ? More conceptual depicting growth, courage, future, direction, independence, fitness, Getting the wiff ?
Some tips to maximise your shots !
Tip No. 1.
75% of the images selected by our clients are SMILING. There is always a place for serious expressions, but those that have concern or gestures that communicate seriousness.
Tip No. 2 Play with different kinds of lighting . Though clean flat lighting is ok for cutouts interesting lighting always engages a creative person and attracts selection.
Tip No. 3. Stretch your concepts creatively : you must ask yourself, After doing the base shots, how can I add value by adding others elements? objects like pencils, newspaper, coins, currency, small plants, locks, watches, clocks, flags. How can you add and Indian contemporary flavour to it ?
Photography is an art and commercial photography is the art of creating images that make brands make money. India is still evolving when it comes to commercial stock photography. I will keep posting my insights to help those who want to explore and monetize their works.
Posted by Sugandha Dubey
Friends, I am extremely pleased to share with you the “The Switch Background Innovation”
Its been a dilemma ever since we started out in 2008. We chose dark background for Version 1 of http://www.stockimagebank.com. We loved it, but we also loved white.
So then started a feedback survey, and each time we spoke to our clients we asked them if they preferred a dark or a white site background when looking for images. At the end of 2 years we were at the same spot where we started and realised that the votes were divided in a 50: 50 split !
We realised it was subjective and a matter of choice. So we decided to bring in “Freedom to choose” for all our buyers. We have been working very hard and are finally out with the Version 2 of our site.
We created a Switch Background Option to the entire site ! !
The first to do so for a stock image site in the world are extremely proud !
Its just been a week and we have got a tremendous response so far from the industry.
There are a few tweaks and minor issues that we are aligning with the previous database and site with, but I would love to get a response from my friends here !
Its a labour of Love, and I’d be really grateful if you could visit the site, register so that I get to know that you visited, and share your thoughts here or write to me privately at firstname.lastname@example.org.
Look forward to your feedback and thank you for sparing the time.
Category : Confectionery & snacks, Client : Sour Lemon Candy,
Agency : Bangkok Showcase, Thailand. Creative Director :Chokchai Tupanyaknok ,
Art Director :Sakon Khanwwuthikran Production House: Safe House Image
Shared by : www.stockimagebank.com
Interesting use of image ! Its all about who thinks first ! The subtle shading and use of colour is what makes this ad pop – just look at the Wi-Fi signal in the coffee cup!
It was created by UK advertising agency Big Communications, with executive creative director Dylan Bogg and creative director Billy Mawhinney. Art direction was taken care of by Ed Bentinck and designers Duncan Bancroft and Simon Dilks.
Shared by http://www.stockimagebank.com
Images and its creative usage !
This is a collection of various bus branding innovations. Some you may have seen. Some may be new. Nonetheless its always fun and inspiring 🙂
To view the entire series visit http://sharpsuits.net/Home
I found this via a group I am a part of on FB. Words fail me. This one has made my day !
Ireland’s creative community got together to release a lot of pent up anger and sadness through the medium of the A3 poster, all in aid of Temple Street Children’s Hospital.
Ad creatives, designers, animators, directors, illustrators and more took time out to dress up their favorite worst feedback from clients, transforming quotes that would normally give you a twitch, into a diverse collection of posters.
Shared by www.stockimagebank.com
The ad is just one depiction of the fabulous series of ads developed by team of Happy Creative ( http://www.thinkhappy.biz/ ).Founded by Kartik Iyer and Praveen Das in May 2007, Happy Creative Services India Pvt Ltd is an Idea Shop, as they call themselves.
I ordered my first book ” Rework” 2 days back via Flipkart. I must compliment the company and its team for the fabulous experience ! You live up to the creative and the promise that it makes 🙂 I am hooked to Flipkart ! – Sugandha Dubey